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New writing

From seeing what works for the big brains I’m lucky to work alongside, some ideas on creativity, complexity, digital and data. Story over at Medium: Overcome creative complexity with these six powerful mindsets
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The Clio That Comes After

Sometimes you’re lucky as hell and you get to be the guy who holds the Bronze Clio for a few minutes. And you do your best not to forget that you’re holding it on behalf of: a great client in Marc Paris at Drug Free Kids Canada; a fantastic agency team, including our fearless president Andrea Cook (in the blue dress!), and brilliant creative team in Krystle Mullin and Graham Tingle; and a powerhouse of amazing production partners in Circle Productions, Red Lab, School Editing and RMW.

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Made In Space: Archinaut

A couple of shorts for our friends at Made In Space.

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New: The Call That Comes After

A high-driving campaign that crashes through the forth wall.

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New work: Cannes Meow

Our official case study for the world’s first unofficial Cannes Lions app.

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New gig. New digs.

GroupPhoto_largeBeyond excited to join the gang at FCB/SIX. Photo by Peter Andrew.

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New work: The Brands of Santa

A classic cola brand popularized Santa’s look. We wondered what it would look like if other brands had gotten there first. Full set of 12 illustrations, here: brandsofsanta.com 
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New work: The Amazing Race

Our 60-second anthem for BMO’s cross-Canada sponsorship of The Amazing Race Canada.
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New work: Separating McDonald’s from mechanical separation

Hot off the presses, the case study for the latest iteration of our radical transparency platform for McDonald’s. Creative team is: Sanya Grujicic (Copywriter), Andrew Bernardi (Art Director) and myself (Creative Director). Full campaign portfolio page, here.
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New work: Real Smooth Moves

A smart little social campaign for McDonald’s from the fertile minds of Tracy Wan (Copywriter) and Amy O’Neill (Art Director). I was the ACD. This is the case study.